The Willard Companies is the umbrella for Willard Construction of Roanoke Valley, Inc., Prudential Waterfront Properties, and The Waterfront, The Water’s Edge, The Boardwalk, The Westlake Golf & Country Club, and The Westlake Cinema. The companies are involved in building, developing, marketing and managing country clubs. The Company is also affiliated with Smith Mountain Building Supply, LLC. Nearly 250 people are employed by The Willard Companies.